Reseller Agreement (Florida): Free template

Reseller Agreement (Florida): Free template

Reseller Agreement (Florida)

A Reseller Agreement is a legally binding contract between a supplier or manufacturer (the "Vendor") and a third-party reseller (the "Reseller") that outlines the terms under which the Reseller can sell the Vendor’s products or services. In Florida, Reseller Agreements are commonly used in industries such as technology, retail, manufacturing, e-commerce, and tourism. Florida’s robust economy, diverse industries, and strict consumer protection laws make it essential to ensure that Reseller Agreements are meticulously drafted to comply with state-specific regulations, including the Florida Deceptive and Unfair Trade Practices Act (FDUTPA).

For example, a Miami-based software company might use a Reseller Agreement to authorize a local IT firm to sell its products, while an Orlando-based hospitality business might partner with a distributor to sell branded merchandise. A well-drafted Reseller Agreement ensures clarity on pricing, intellectual property rights, and compliance with Florida’s legal landscape.

Tips for drafting and maintaining a Reseller Agreement in Florida

  1. Define the relationship: Clearly specify that the Reseller is an independent contractor and not an employee or agent of the Vendor. This distinction is particularly important in Florida, where misclassification of workers can lead to significant penalties under labor laws.
    • Example: “The Reseller is an independent contractor and shall have no authority to bind the Vendor in any way.”
  2. Outline product details: Specify the products or services the Reseller is authorized to sell, including any limitations on exclusivity or geographic restrictions. Ensure compliance with Florida’s consumer protection laws, which prohibit deceptive trade practices.
    • Example: “The Reseller is authorized to sell the Vendor’s products within the state of Florida and may not sell outside this territory without prior written consent.”
  3. Set pricing and payment terms: Detail how the Reseller will be compensated, whether through commissions, discounts, or other arrangements. Include payment schedules and invoicing procedures. Ensure transparency in pricing to comply with FDUTPA.
    • Example: “The Reseller will receive a 20% discount on all products purchased from the Vendor and will remit payment within 30 days of invoice receipt.”
  4. Address intellectual property rights: Clarify ownership of trademarks, logos, and other intellectual property used by the Reseller. Ensure compliance with federal and Florida state laws regarding intellectual property.
    • Example: “All trademarks and branding materials provided by the Vendor remain the sole property of the Vendor and must be used in accordance with the Vendor’s guidelines.”
  5. Include performance metrics: Establish minimum sales targets or performance expectations for the Reseller. This ensures accountability and aligns incentives. Performance metrics should be realistic and measurable to avoid disputes.
    • Example: “The Reseller agrees to achieve a minimum monthly sales volume of $10,000 or risk termination of this agreement.”
  6. Specify termination clauses: Define the conditions under which the agreement can be terminated, such as breach of terms, failure to meet performance metrics, or mutual agreement. Include provisions for winding down the relationship, such as returning unsold inventory or ceasing use of intellectual property.
    • Example: “Either party may terminate this agreement with 30 days’ written notice if the other party fails to fulfill its obligations.”
  7. Comply with Florida laws: Ensure the agreement adheres to Florida’s contract laws, including the Florida Uniform Commercial Code (UCC) for transactions involving goods. Additionally, address compliance with FDUTPA and other relevant statutes.

Frequently asked questions (FAQs)

Q: Is a Reseller Agreement legally binding in Florida?

A: Yes, as long as the agreement is clear, reasonable, and complies with Florida contract laws, it is enforceable. Including specific terms and signatures from both parties strengthens enforceability.

Q: What should a Reseller Agreement include in Florida?

A: It should include the scope of the relationship, product details, pricing and payment terms, intellectual property rights, performance metrics, termination clauses, compliance with Florida laws, and dispute resolution mechanisms.

Q: Can a Reseller Agreement be terminated early in Florida?

A: Yes, if the agreement includes a termination clause, either party can terminate the document with reasonable notice. The terms should specify any conditions or procedures for termination.

Q: What industries commonly use Reseller Agreements in Florida?

A: Industries like technology, retail, manufacturing, e-commerce, and tourism frequently use Reseller Agreements in Florida. For example, a tech company might use it to authorize a reseller to distribute its software.

Q: How can businesses ensure compliance with Florida laws in Reseller Agreements?

A: Businesses should ensure their agreements comply with Florida’s contract laws, including the UCC and FDUTPA. Regularly reviewing and updating the agreement is also essential to maintain compliance.


This article contains general legal information and does not contain legal advice. Cobrief is not a law firm or a substitute for an attorney or law firm. The law is complex and changes often. For legal advice, please ask a lawyer.