Voice-over casting proposal: Free template

Voice-over casting proposal: Free template

Customize this free voice-over casting proposal with Cobrief

Open this free voice-over casting proposal in Cobrief and start editing it instantly using AI. You can adjust the tone, structure, and content based on your client’s project type, target audience, and language needs. You can also use AI to review your draft — spot gaps, tighten language, and improve clarity before sending.

Once you're done, send, download, or save the proposal in one click — no formatting or setup required.

This template is fully customizable and built for real-world use — ideal for casting professional voice talent for ads, explainer videos, e-learning modules, product demos, or localizations. Whether you’re working with marketing teams, production houses, or learning platforms, this version gives you a structured head start and removes the guesswork.

What is a voice-over casting proposal?

A voice-over casting proposal outlines how you plan to source, shortlist, and deliver the right voice talent for a client’s project. It typically includes briefing alignment, talent selection, sample submissions, casting coordination, and usage rights clarification.

This type of proposal is used by production agencies, voice casting consultants, and content localization teams that need professional, consistent voices across languages or formats.

Use this proposal to:

  • Help clients find the right voice based on tone, accent, gender, or character brief.
  • Coordinate auditions and provide curated shortlists.
  • Support international or multilingual campaigns with region-specific talent.
  • Clarify licensing, usage terms, and delivery formats up front.

This proposal helps you simplify a potentially complex process and deliver voice talent that fits the brand, audience, and script.

Why use Cobrief to edit your proposal

Instead of copying a static template, you can use Cobrief to tailor and refine your proposal directly in your browser — with AI built in to help along the way.

  • Edit the proposal directly in your browser: No setup or formatting required — just click and start customizing.
  • Rewrite sections with AI: Highlight any sentence and choose from actions like shorten, expand, simplify, or change tone.
  • Run a one-click AI review: Get instant suggestions to improve clarity, fix vague sections, or tighten your message.
  • Apply AI suggestions instantly: Review and accept individual AI suggestions, or apply all improvements across the proposal in one click.
  • Share or export instantly: Send your proposal through Cobrief or download a clean PDF or DOCX version when you’re done.

Cobrief helps you create a polished, persuasive proposal — without wasting time on formatting or second-guessing your copy.

When to use this proposal

This voice-over casting proposal works well in situations like:

  • When launching a new campaign and needing voices across multiple markets or languages.
  • When producing an explainer video, commercial, or e-learning course that requires narration.
  • When updating brand guidelines or tone of voice and needing consistent VO alignment.
  • When adapting content for international audiences with localized voice tracks.
  • When clients need guidance on selecting and licensing professional voice talent.

Use this proposal to help clients choose the right voice, faster — and avoid unclear expectations or production delays.

What to include in a voice-over casting proposal

Each section of the proposal is designed to help you explain your offer clearly and professionally. Here's how to use them:

  • Executive summary: Frame casting as a creative and strategic step that impacts tone, trust, and overall content effectiveness.
  • Scope of work: Include briefing alignment, voice talent sourcing, sample or audition collection, client review process, final selection, rights management, and optional studio coordination or post-production.
  • Timeline: Break into phases — brief alignment, talent sourcing, sample collection, approval, and delivery. Timelines range from 3–10 days depending on project size and language count.
  • Pricing: Offer per-project or per-language pricing. Optional add-ons can include voiceover direction, live sessions, alternate takes, or broadcast licensing.
  • Terms and conditions: Clarify usage rights (internal, online, broadcast), talent revision policy, file delivery formats (MP3, WAV), and payment schedules tied to selection or final delivery.
  • Next steps: Include a CTA like “Approve to begin voice talent sourcing and sample selection” or “Schedule kickoff to confirm tone, accent, and casting criteria.”

How to write an effective voice-over casting proposal

Use these best practices to show precision, professionalism, and creative alignment:

  • Make the client the focus: Emphasize how the right voice enhances message clarity, engagement, and emotional connection.
  • Personalize where it matters: Reference the type of content (e.g., ad, product video, onboarding), brand tone, and preferred accents or demographics.
  • Show results, not just options: Use examples like “Delivered 4 shortlisted voices within 48 hours; client selected and recorded within the same week.”
  • Be clear and confident: Explain what you’ll handle, what the client approves, and what the deliverables include.
  • Keep it skimmable: Use a clean format for producers, brand managers, or creative directors to review quickly.
  • End with momentum: Recommend starting with a single script or language track to finalize voice direction before scaling.

Frequently asked questions (FAQs)

How many voice samples should I send the client?

Typically 3–5 per brief. Too many slows the decision; too few may not show range. Pre-vet for tone, pace, and delivery fit.

What file formats should I deliver to the client?

WAV or MP3 are standard. Always confirm if the client needs synced files (e.g., for video), multiple takes, or edited versions.

Should I include usage rights in the base price?

Yes — but define them clearly. Internal use is usually standard; broadcast or paid ad usage should be quoted separately.

How do I manage live recording sessions?

Offer options: you can coordinate remote sessions via Zoom or Source-Connect, or handle recordings and deliver edits. Clarify whether direction is included.

Can I offer multilingual voice casting in one proposal?

Absolutely — just scope by language, noting any region-specific dialects, gender preferences, or tonal goals for each.


This article contains general legal information and does not contain legal advice. Cobrief is not a law firm or a substitute for an attorney or law firm. The law is complex and changes often. For legal advice, please ask a lawyer.