Equal treatment of purchasers: Overview, definition and example

What is equal treatment of purchasers?

Equal treatment of purchasers refers to a provision in contracts or agreements ensuring that all purchasers or investors participating in a transaction receive the same terms, rights, and benefits without discrimination or favoritism. This principle is commonly applied in securities offerings, sales agreements, or shareholder arrangements to ensure fairness and transparency among all parties involved.

The clause ensures that no purchaser receives preferential treatment, such as lower prices, better terms, or exclusive rights, unless explicitly agreed upon and disclosed to all other participants.

Why is equal treatment of purchasers important?

Equal treatment of purchasers is important because it fosters fairness, trust, and transparency in transactions, particularly in group investments or bulk purchases. For sellers or issuers, adhering to this principle ensures compliance with legal and regulatory standards, minimizing the risk of disputes or accusations of favoritism. For purchasers, it guarantees that they receive the same opportunities and benefits as others, promoting confidence in the process.

By including an equal treatment clause in agreements, businesses can protect themselves from potential legal risks and ensure that all participants are treated equitably.

Understanding equal treatment of purchasers through an example

Imagine a company raises capital through a securities offering, selling shares to multiple investors. The agreement includes an equal treatment of purchasers clause, ensuring that all investors pay the same price per share and receive identical rights, such as voting privileges and dividend entitlements. This avoids disputes and guarantees fairness among the investors.

In another example, a supplier offers a bulk discount to several retailers purchasing a specific product. An equal treatment clause in the sales agreement ensures that all retailers receive the same discount rate for equivalent purchase quantities, preventing claims of unfair pricing.

An example of an equal treatment of purchasers clause

Here’s how an equal treatment of purchasers clause might appear in an agreement:

“The Seller agrees to treat all Purchasers equally with respect to the terms and conditions of this Agreement, including but not limited to pricing, rights, and benefits. No Purchaser shall receive preferential treatment unless such terms are disclosed to and made available to all Purchasers. Any deviation from this principle must be agreed upon in writing by all parties.”

Conclusion

The equal treatment of purchasers principle ensures fairness and transparency in transactions, promoting trust and reducing the risk of disputes. For sellers or issuers, including this provision demonstrates a commitment to equitable practices, while for purchasers, it guarantees equal opportunities and benefits. A well-drafted equal treatment clause helps maintain integrity and confidence in any transaction involving multiple buyers or investors.


This article contains general legal information and does not contain legal advice. Cobrief is not a law firm or a substitute for an attorney or law firm. The law is complex and changes often. For legal advice, please ask a lawyer.