Method of communication: Overview, definition, and example

What is a method of communication?

A method of communication refers to the way information is exchanged between individuals, groups, or organizations. It encompasses the tools, channels, and techniques used to convey messages. Methods of communication can be verbal (spoken or written), non-verbal (such as body language), or digital (using technology). The choice of method depends on the context, purpose, and audience of the communication. Common methods of communication include face-to-face meetings, phone calls, emails, video conferences, text messages, social media, and printed materials.

For example, a business may choose to communicate with customers via email newsletters, or a manager may deliver feedback through a one-on-one meeting.

Why is the method of communication important?

The method of communication is important because it determines how effectively a message is conveyed and understood. Choosing the right method ensures that the audience receives the message in a timely, clear, and accessible manner. Different communication methods are suited for different situations. For example, face-to-face communication is ideal for sensitive or complex discussions, while emails are efficient for delivering information quickly and formally.

For businesses, selecting the appropriate communication method can improve efficiency, enhance relationships, and reduce misunderstandings. It can also impact how well employees collaborate, how customers perceive the brand, and how decisions are made within the organization.

Understanding the method of communication through an example

Imagine a small business owner who needs to share important updates with employees. The owner might choose to hold a team meeting (face-to-face communication) for discussing new policies or changes in procedures, ensuring that employees can ask questions in real-time. However, for less urgent matters like company news or reminders, the owner may send an email (written communication) to ensure all staff members have the information in a recordable format.

In another example, a company might choose to use social media platforms (digital communication) to promote its products and engage with customers, using posts, videos, and direct messages to communicate in a more informal and interactive manner.

An example of a method of communication clause

Here’s how a method of communication clause might look in a business agreement:

"All formal notices under this Agreement shall be delivered in writing via email to the designated email address of the other party. Informal communications may be made through phone calls or direct messages, but such communications shall not be considered binding unless followed by written confirmation."

Conclusion

The method of communication plays a crucial role in how effectively information is shared within a business or between parties. By choosing the right communication method—whether verbal, non-verbal, written, or digital—businesses can ensure that messages are received clearly and efficiently. Understanding how to choose the right communication method based on the audience and context is key to successful interactions in both professional and personal settings.


This article contains general legal information and does not contain legal advice. Cobrief is not a law firm or a substitute for an attorney or law firm. The law is complex and changes often. For legal advice, please ask a lawyer.