Wealth management onboarding proposal: Free template

Customize this free wealth management onboarding proposal with Cobrief
Open this free wealth management onboarding proposal in Cobrief and start editing it instantly using AI. You can adjust the tone, structure, and content based on your client’s profile, financial goals, and service model. You can also use AI to review your draft — spot gaps, tighten language, and improve clarity before sending.
Once you're done, send, download, or save the proposal in one click — no formatting or setup required.
This template is fully customizable and built for real-world use — ideal for onboarding new wealth management clients, formalizing your advisory approach, or presenting a personalized investment strategy. Whether you’re working with high-net-worth individuals or family offices, this version gives you a structured head start and removes the guesswork.
What is a wealth management onboarding proposal?
A wealth management onboarding proposal is a structured document that outlines the initial engagement between a client and a wealth advisor or firm. It defines the scope of services, onboarding process, client goals, and foundational strategies — helping establish alignment before formal advisory work begins.
Typically shared after a discovery meeting or financial audit, this proposal summarizes your understanding of the client’s goals, outlines how your team will support them, and explains the onboarding steps that follow — from documentation and KYC to investment planning, estate coordination, and tax review.
A good wealth management onboarding proposal helps you:
- Establish clarity around onboarding steps and service scope
- Communicate your process and build trust early
- Reinforce your understanding of the client’s financial landscape
- Create a smooth transition into the long-term advisory relationship
Use this proposal to guide new clients through your onboarding process with professionalism and clarity.
Why use Cobrief to edit your proposal
Cobrief gives you a smarter, faster way to craft onboarding proposals that reflect the depth of your services — without the formatting friction.
- Edit the proposal directly in your browser: No setup or downloads — just open and get started.
- Rewrite sections with AI: Improve clarity, adjust tone, or personalize phrasing with a click.
- Run a one-click AI review: Instantly identify vague copy, missing steps, or unclear promises.
- Apply AI suggestions instantly: Accept suggestions individually or apply edits across the entire proposal.
- Share or export instantly: Send your proposal via Cobrief or export a clean PDF or DOCX file to share with clients.
No more bloated documents or endless formatting — just a clean, customizable proposal tailored to your firm’s process.
When to use this proposal
This wealth management onboarding proposal works well in scenarios like:
- After an initial discovery session with a new client: Document goals, expectations, and your onboarding approach.
- When formalizing services for a referred client: Use the proposal to outline your team’s role and responsibilities.
- As part of a pre-engagement review process: Clarify scope, fees, and steps before an advisory agreement is signed.
- When onboarding HNW individuals or family offices: Present a tailored experience with transparency and structure.
- Transitioning a client from another firm: Re-establish trust and explain how your onboarding differs.
Use this proposal to signal professionalism and provide clarity during the critical early stages of the client relationship.
What to include in a wealth management onboarding proposal
Each section in this template helps you clearly communicate your onboarding process and build early trust. Here’s what to include — and how to tailor it:
- Executive summary: Provide a short overview of your firm’s understanding of the client’s goals, and how your services will support them — e.g., preserving wealth, planning generational transfers, or optimizing tax exposure.
- Scope of services: Outline what’s included in the onboarding phase — e.g., financial audit, risk profiling, estate structure review, initial investment roadmap, and advisor access. Clarify what will happen immediately vs. later in the engagement.
- Onboarding timeline: Break down the onboarding into stages — e.g., discovery, documentation, plan draft, review meeting. Assign timelines to each milestone.
- Fees: Be transparent about any onboarding costs, asset-based fees, or bundled planning charges. If onboarding is included in a larger fee structure, state this clearly.
- Terms and expectations: Set expectations around client inputs, review cadence, meeting structure, and deliverables. Note how future communication and service access will work.
- Next steps: Close with a simple, clear action — e.g., “Sign to proceed,” “Schedule onboarding kickoff,” or “Reply to confirm and begin onboarding.”
How to write an effective wealth management onboarding proposal
An onboarding proposal isn’t about impressing with jargon — it’s about building trust and clarity. Here’s how to write one that works:
- Focus on the client’s priorities: Tie everything back to what matters most — asset protection, legacy planning, lifestyle goals, or financial security.
- Make your process feel clear and guided: Show the client exactly what to expect and when — reduce ambiguity.
- Avoid vague language: Be specific about phases, deliverables, and your role during onboarding.
- Show professionalism without being overly formal: Use a warm, confident tone — especially in high-trust relationships.
- Keep formatting clean and scannable: Use bullet points, clear headers, and short paragraphs so clients can absorb the content easily.
- End with clarity: Remove friction from the next step — your CTA should be unmistakable.
Frequently asked questions (FAQs)
Is this proposal the same as an engagement letter?
No — this outlines your onboarding offer and services. You can attach or follow up with an engagement agreement separately.
Can I customize this for different client types?
Yes. Tailor the language and services based on whether you're onboarding individuals, families, executives, or business owners.
What if the client has existing investments or advisors?
You can address this in the scope section and clarify how you’ll coordinate or transition those assets as part of onboarding.
Can I use this for multi-generational planning?
Absolutely — just reflect that in the goals and service sections to show you understand family dynamics and legacy concerns.
Can I send this as a PDF?
Yes — once you’re done editing, export a clean PDF or DOCX file directly from Cobrief.
This article contains general legal information and does not contain legal advice. Cobrief is not a law firm or a substitute for an attorney or law firm. The law is complex and changes often. For legal advice, please ask a lawyer.